SportsCove · Ad

Make something the physical world needs.

Available worldwide

SportsCove is live on iOS, Android, and web.

Book verified coaches on live video, practice with AI between sessions, and pay across borders — from any country.

Get SportsCove

Free on iOS and Android. Same account on web — book coaches in the US, Canada, India, and beyond.

All downloads & demos

ConsultCraft Inc.

Software for work in the physical world.

We are designers, AI researchers, and engineers who build for work that happens off the screen — on a field, on a dock, at a workbench.

Our mission is to make real-world expertise easy to reach. When the infrastructure holds up, people spend less time on referrals, spreadsheets, and problems that only show up after cut-off.

SportsCove is our live product — athletes book verified coaches on live video, practice with AI between sessions, and pay across borders. FlowAI and MechCove are separate B2B lines with their own pilots.

We're just getting started.

3Products shipping
$14M+Founder product impact
USPTOPatent · Apple

Traction

  • 3Products in productionMechCove · FlowAI · SportsCove
  • 300+Active usersSportsCove · iOS, Android, and web
  • 9→50+Global marketsAmericas (90+ users) · Europe (7+ users) · Africa (5+ users) · Asia-Pacific (198+ users)
  • Startup programsGoogle for Startups · Claude for Startups · NVIDIA Inception

Global reach

Five continents. One coaching marketplace.

9 countries with live users across Americas, Europe, Africa, and Asia-Pacific — with Australia and broader APAC on the roadmap.

Live

Americas

90+

Active users

2 live markets · 3 verified coaches

Live

Europe

7+

Active users

2 live markets

Live

Africa

5+

Active users

1 live market

Live

Asia-Pacific

198+

Active users

4 live markets · 11 verified coaches

Roadmap

Australia

Expansion

APAC GTM target · coach network from India & Thailand

Product lineup

SportsCove leads. Optionality follows.

SportsCove is the live marketplace and the raise. FlowAI and MechCove are studio optionality — open their tabs for pilots and design partners, not parallel fundraise stories.

What we ship

Live · Marketplace

Book verified coaches on live video — AI practice fills the gaps between sessions.

Athletes waste weeks searching Instagram and group chats. Fast-growing sports like flag football often lack enough verified coaches per city — legacy apps wait for supply; athletes wait on waitlists.

  • Services & consultations — Coaching, Mental Prep, Nutrition, S&C, Recovery, Film Review, Recruiting
  • AI practice covers sports and markets where coach supply is still thin (e.g. flag football)
  • Live 1:1 video with verified Super Coaches worldwide
SportsCove verified coaches on live video

How we build

$1,016+ avg youth sport spend

Athletes & families

Parents pay more every year but still find coaches through referrals and group chats. SportsCove lists verified experts, handles booking and payment, and adds AI practice between sessions.

Five Why's

Coaching access

Why athletes never find the right coach

  1. 1Parents and athletes spend weeks in group chats and Instagram DMs.
  2. 2Because discovery, payment, and live sessions are three different workflows.
  3. 3Because independent coaches lose margin to studio-centric platforms.
  4. 4Because cross-border supply (NCAA, ex-pro, India specialists) has no trusted rail.
  5. 5Because practice between sessions is not connected to the coach who gets paid.

Why we build

ForAthletes, parents, and verified coaches

Finding a trusted coach should not depend on who you know in a WhatsApp group. SportsCove lets you browse verified experts, book live video sessions, and pay in the app.

India has hundreds of millions of young people who play sport — but most never meet a credentialed coach outside school. We built SportsCove so families can discover, book, and pay verified experts from their phone.

#Who we serveWhat's brokenBy the numbersWhat we build
1Parents with kids who want to play sportGovernment elite programs reach only a tiny fraction of aspiring athletes.9,423 athletes in SAI elite schemes vs 1.4B populationSportsCove lists verified coaches across cricket, swimming, wrestling, and more — so families are not limited to school PE or cricket by default.
2Independent coachesTalented coaches cannot turn skill into stable income without a booking and payout system.₹3.2L avg non-elite income · ₹6L+ annual training spend per athleteCoaches create profiles, set availability, run live sessions, and get paid in the app — without chasing UPI links in chat.
3Parents choosing a sport for their childMost families pick a sport by guesswork or neighborhood default — not expert guidance.70% of parents report difficulty selecting activities for childrenBrowse coaches for nutrition, strength training, mental prep, and recruiting — not just the sport everyone else plays nearby.
4Coaches in niche sportsSwimming, wrestling, and racquet sports lack the sponsorship cricket gets — coaches struggle to go full-time.92% of sports sponsorship goes to cricket and footballA marketplace gives niche coaches paying students and visibility without waiting for brand deals.
1

Parents with kids who want to play sport

Government elite programs reach only a tiny fraction of aspiring athletes.

9,423 athletes in SAI elite schemes vs 1.4B population

What we buildSportsCove lists verified coaches across cricket, swimming, wrestling, and more — so families are not limited to school PE or cricket by default.

Sports Authority of India · schemes report 2025–26

2

Independent coaches

Talented coaches cannot turn skill into stable income without a booking and payout system.

₹3.2L avg non-elite income · ₹6L+ annual training spend per athlete

What we buildCoaches create profiles, set availability, run live sessions, and get paid in the app — without chasing UPI links in chat.

ConsultCraft field research · FICCI sports economy reports

3

Parents choosing a sport for their child

Most families pick a sport by guesswork or neighborhood default — not expert guidance.

70% of parents report difficulty selecting activities for children

What we buildBrowse coaches for nutrition, strength training, mental prep, and recruiting — not just the sport everyone else plays nearby.

ConsultCraft surveys · KIRTI programme brief (PIB 2024)

4

Coaches in niche sports

Swimming, wrestling, and racquet sports lack the sponsorship cricket gets — coaches struggle to go full-time.

92% of sports sponsorship goes to cricket and football

What we buildA marketplace gives niche coaches paying students and visibility without waiting for brand deals.

GroupM ESP · FICCI sports industry reports

Benchmarks

Coach discovery time

Pre-launch surveys with 1,000+ coaches and parents showed 70%+ struggle to find qualified coaching locally. SportsCove compresses discovery, booking, AI training, and payout into one app.

WorkflowStatus quoSportsCove
Find a coachMost athletes still rely on word-of-mouth, studio front desks, or social DMs — with no credential check before the first session.2–4 weeks in DMs and referralsSame-day browse and book
Marketplace feeStudio-first marketplaces bundle rent, scheduling, and matchmaking — so take rates often exceed 30–45%, not just a booking fee.Up to 45% on studio-centric platforms10% US · 20% Canada (transparent)
Cross-border payIndependent coaches across borders typically invoice manually or use wires — adding days of delay and reconciliation work after each camp or block.Manual invoices and wire delaysStripe + Razorpay live in production
Between sessionsAI training between live bookings: rep feedback from your phone camera so athletes keep form when a verified coach is offline.Unstructured practiceGemini AI Trainer on phone camera

Find a coachMost athletes still rely on word-of-mouth, studio front desks, or social DMs — with no credential check before the first session.

Status quo
2–4 weeks in DMs and referrals
SportsCove
Same-day browse and book

Marketplace feeStudio-first marketplaces bundle rent, scheduling, and matchmaking — so take rates often exceed 30–45%, not just a booking fee.

Status quo
Up to 45% on studio-centric platforms
SportsCove
10% US · 20% Canada (transparent)

Cross-border payIndependent coaches across borders typically invoice manually or use wires — adding days of delay and reconciliation work after each camp or block.

Status quo
Manual invoices and wire delays
SportsCove
Stripe + Razorpay live in production

Between sessionsAI training between live bookings: rep feedback from your phone camera so athletes keep form when a verified coach is offline.

Status quo
Unstructured practice
SportsCove
Gemini AI Trainer on phone camera

What we are building

Marketplace

Global coaching that finishes the job

Athletes still discover coaches through DMs and referrals. Coaches lose margin to studio-centric platforms. SportsCove is end-to-end — discovery, booking, live video, payouts, and AI practice between sessions.

Production session graph, cross-border payments, and AI practice in sports and cities before local coach rosters catch up.

Supply and demand find each other with credentials checked before money moves. Global checkout in production via Stripe and Razorpay — the marketplace rail independent coaches have been missing.

  • 21+ sports
  • Global payouts
  • Live in production

What we build on

Live marketplace — discovery, booking, video, payouts, and AI practice between sessions.

Marketplace

  • Flutter iOS + Android
  • React web app
  • Stripe and Razorpay
  • Coach earnings ledger

Live service

  • LiveKit 1:1 video
  • Firebase auth and push
  • Session scheduling
  • Cross-border booking

Practice layer

  • Gemini AI Trainer
  • Phone-camera form feedback
  • XP and return bookings
  • Supabase session graph
  • Stripe
  • Razorpay
  • Apple Pay
  • Google Pay
  • Google Gemini
  • Google Cloud
  • LiveKit
  • Firebase
  • Flutter
  • React
  • Next.js
  • Supabase
  • Google Play
  • Vercel

Get started

Who it is for

  • Athletes and parents finding verified coaches across 21+ sports
  • Independent coaches who want studio-grade reach without studio fees
  • Academies onboarding supply into a cross-border marketplace
  1. 1
    Download or open web app

    App Store, Google Play, or book on web today.

  2. 2
    Explore the community

    Watch coach reels and fireside conversations from verified Super Coaches.

  3. 3
    Coaches: apply and accept terms

    Coach onboarding plus SportsCove Terms and Privacy.

Phase 2 — AI Trainer Elite

SportsCove AI Trainer Elite

Always-on coaching at a fraction of live session cost — useful in new sports and cities before local coach rosters catch up.

  • Net-new market unlockLaunch a sport in a new city before Super Coach density exists. AI supplies structured coaching where human supply is thin — flag football in Texas suburbs, youth cricket in Vancouver, or wellness in tier-2 India.
  • Flag football & emerging sportsFast-growing disciplines rarely have enough verified coaches per zip code. AI motion coaching plus Super Coach escalation gives athletes a full pathway on day one — not a waitlist.
  • 3D motion trackingPhone-camera form correction and micro-coaching cues during live reps — feedback athletes can use between Super Coach sessions.
SportsCove AI Trainer Elite — phone-camera form feedback

Success stories

Real coaches and learners on SportsCove

Early users across India, the US, and Canada — quotes from beta participants. Results vary by sport, commitment, and coach fit.

Coach · Muay Thai

I coach 15 hours a week on my schedule. SportsCove's marketing tools got me featured as a Super Coach in 3 months.
AnimishMuay Thai Coach · Mumbai, India

Expanded visibility beyond local gym referrals

Learner · Yoga

The flexibility is unmatched. I train during lunch breaks with a coach who tailors each session to my goals.
AmbaLearner · Bangalore, India

Flexible scheduling across time zones

Learner · Yoga

Finding a skilled yoga coach from India was a blessing. I've improved more in 3 months than 2 years of local coaching.
MelissaLearner · Tampa, USA

Cross-border coaching at accessible rates

Learner · Cricket

Learning cricket from a former leagues player in the U.S. was once a dream — now I'm on my college team.
ChiranjivCollege student · Delhi, India

Access to US-based expertise from India

Coach · Kickboxing

I coached 15 students locally — now I teach kids from Canada, Australia, and the UK. On track to triple income in 6 months.
SwetaKickboxing Coach · Kerala, India

Global student base from one profile

Accomplishments

Programs that validate how we ship.

Competitive startup tracks for AI-first founders with production traction and cross-border reach.

2026Google for Startups × Antler, India

Selected from 3,000+ applications

Accepted into Google for Startups Immersion India with Antler — mentorship, immersion, and a global network for AI-first founders with production traction.

Google for Startups and Antler — Immersion India program
2026Claude for Startups

Selected for Anthropic startup program

Selected for Claude for Startups — production AI across engineering copilots, fulfillment ops, and coaching workflows.

Claude Startup Program — Anthropic program for venture-backed founders
2026NVIDIA Inception

Accepted into NVIDIA Inception

Accepted into NVIDIA Inception — NVIDIA's program for AI startups with cloud credits, technical resources, and go-to-market support as we scale computer-vision and accelerated workloads.

NVIDIA Inception Program member badge
NVIDIA Inception member

SportsCove

Coaching without borders

Athletes and coaches are already using SportsCove on iOS, Android, and web — across Americas, Europe, Africa, and Asia-Pacific without a launch campaign in every market.

Explore SportsCove

SportsCove

Live markets · Americas (90+ users) · Europe (7+ users) · Africa (5+ users) · Asia-Pacific (198+ users)

Get started

Book a coach. Or build with us.

Download SportsCove for live coaching and AI Trainer Elite. Investors and enterprise partners start in Investor Relations or Contact.